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Solutions Enable Tunable White Lighting with Highestlumen LEDsSAN JOSE Calif

According to Juniper Research, by 2011 about 470million mobile phones will include NFC. ViVOtech will be showcasing itscontactless and mobile phone payment solutions at the National Retail Federation(NRF) annual convention, January 11-14 in New York City at booth 2423. About SheetzSheetz has more than 350 high-energy locations throughout Pennsylvania,Virginia, Maryland, West Virginia, Ohio and North Carolina that provideaward-winning food, beverages and fuel savings to its customers. Total CustomerFocus ("TCF") has been at the heart of the family owned and operated businesssince its founding in 1952. With a legacy of innovation, customer focus andemployee development, the company's mission today is on meeting the needs ofcustomers on the go. The company is committed to providing fast and friendlyservice, quality products in clean and convenient locations. About Wright ExpressWright Express is a leading global provider of payment processing andinformation management services.

Wright Express captures and combinestransaction information from its proprietary network with specialized analyticaltools and purchasing control capabilities in a suite of solutions that enablefleets to manage their vehicles more effectively. The Company's charge cards areused by commercial and government fleets to purchase fuel and maintenanceservices for approximately 4.5 million vehicles. Wright Express markets itsservices directly to fleets and as an outsourcing partner for its strategicrelationships and franchisees. The Company's business portfolio includes aMasterCard-branded corporate card as well as TelaPoint, a provider of supplychain software solutions for petroleum distributors and retailers, and PacificPride, an independent fuel distributor franchisee network, as well asinternational subsidiaries. These innovative solutions allow millions of consumers tomake contactless payments with radio frequency-enabled credit/debit cards, fobsand NFC mobile phones. ViVOtech's products are used by the most prominentretailers all over the globe and to date the company has shipped over 450,000contactless/NFC terminals to more than 33 countries worldwide.

SSPR representing ViVOtech, Inc.Kristin Miller, 719-634-8292 (Editorial)orWright ExpressJessica Roy, 207-523-6763 (News Media)Steve Elder, 207-523-7769 (Investor)Copyright Business Wire 2009. Solutions Enable Tunable White Lighting with Highest-lumen LEDsSAN JOSE, Calif.(Business Wire)Cypress Semiconductor Corp. (NYSE:CY) is greatly simplifying design of RGB-basedwhite lighting LED systems with Cree XLamp LEDs. Using Cypresss PSoC Designer5.0 visual design software and the CY3265C-RGB evaluation kit, designers cansimply input the selected XLamp device; select bin specifications througheasy-to-use drop-down menus; and select white light temperature points as wellas specific color points for optimal reproduction of any type of desired lightoutput - without having to write a single line of firmware. Lighting designersno longer need to be experts in LED binning and temperature specifications.Instead they can focus on desired lighting effects, bringing solutions to marketmore quickly and efficiently. Cypresss intelligent lighting solutions simplify white lighting designs bygiving users the ability to select white light temperatures points on a gamut inPSoC Designer 5.0 software.

Withother LED controllers, engineers must input specific device binning andtemperature performance data. Cypress has introduced the CY3265C-RGB evaluationkit enabling designers to begin simplified system design with XLamp LEDs. "We are pleased to support Crees XLamp portfolio with our intelligent lightingsolutions," said Curt Davis, vice president of Cypresss PowerPSoC BusinessUnit, which includes Intelligent Lighting Solutions. "Cree has earned aleadership position in bringing LED lighting to the mainstream, and ourintelligent lighting solutions can simplify general illumination designs withthe XLamp offerings." AvailabilityThe CY3265C-RGB evaluation kit provides the firmware to support XLamp LEDs. The kit is available on the Cypress Online Store at from authorized distributors. About Cypresss Intelligent Lighting SolutionsLED lighting design requires a complex set of calculations with custom firmwareto deliver consistent color. The two biggest problems that LED lightingengineers face are having to account for differing LED performancespecifications based on manufacturing bins and the LEDs degradation (such asoutput flux, wavelength etc.) over different temperatures.